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Last Week's Most Important Retail Tech Articles — Retail Technology Innovation Hub

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PrettyLittleThing Marketplace Resale App Now Available

Fast fashion company PrettyLittleThing has announced the launch of the PrettyLittleThing Marketplace. This is an app that allows you to sell clothes you no longer wear or buy new ones.

Phase 1 of the platform includes features such as syncing existing PLT accounts, PLT and non-PLT lists, wishlists, message centers, image recognition and text filtering, authenticated users, and PayPal integration.

PLT Marketing Director Nicki Capstick said:

“Therefore, we are the first fashion brand to launch a resale site with the ability for customers to integrate previously purchased PLTs into their wardrobe, create new listings and sell items from other brands. I wanted to be.”

“We encourage our customers to recycle and resell their unwanted clothing and earn money in return.”

Last week’s biggest retail tech at a glance

RTIH summarizes the last seven days of outstanding retail system deals, deployments and pilots. Powered by Nike, Instacart, Co-op, Uber Eats, SPAR, Amazon’s Just Walk Out and Amazon One technology.

DoorDash Leverages RELEX Solutions’ Supply Chain Optimization Technology

RELEX Solutions and DoorDash have announced a partnership to implement the former’s AI-driven supply chain planning solution to serve the latter’s DashMart locations.

RELEX uses machine learning to create accurate forecasts that optimize product availability at DashMart locations.

The cost of Amazon Just Walk Out technology hits reality

Experiments like the Amazon Fresh store powered by Just Walk Out technology don’t work at scale for “regular” retailers.

This is the view of Sigurður Ari Sigurjónsson, Director of Business Development at LS Retail.

Meta launches grocery shopping on WhatsApp with JioMart

An e-commerce venture between Meta and India’s Reliance Retail and Jio Platforms brings grocery shopping to WhatsApp.

It is being pitched as the first end-to-end shopping experience on the platform, allowing Indians to browse the JioMart catalog, add items to their cart and pay to complete their purchase, all within WhatsApp. can do.

Balmain Paris and SharpEnd launch NFC-enabled Pokémon adventures

Balmain Paris has announced the Balmain x Pokémon collaboration. It’s an immersive digital experience enabled by an NFC patch and a luxurious connected jacket.

Balmain partnered with SharpEnd to integrate this technology.

You can pick up one of 15 Balmain x Pokémon limited edition NFC-enabled patches available at nine Balmain boutiques in the US, Europe and Asia.

For the lucky few, this adventure taps a patch to provide a gamified user experience within Pokémon UNITE.

Brand partnerships are the first to connect physical touchpoints and digital rewards in the Pokémon UNITE universe.

Erin Pelton replaces White House with online retail with Shopify move

Erin Pelton has joined e-commerce mogul Shopify to oversee communications and public relations.

She came from the Biden Harris administration, where she served as president and chief of staff on the White House Domestic Policy Council.

In a Twitter post, Pelton said, “I am thrilled to join a company that is breaking down barriers for millions of companies around the world and a powerful innovation engine.

Amazon Stops Checkout-Free Store Push with Just Walk Out Technology

Amazon put the brakes on the expansion of UK no-checkout convenience stores after sales fell short of expectations and installation costs were many times higher than in standard locations.

The Sunday Times report said the major US company is believed to have walked away from talks on dozens of sites for its Amazon Fresh store and stopped searching for more locations.

This year, there will still be some vacancies on sites Amazon has already leased.

Nike Joins BUCK for 50th Anniversary Augmented Reality Experience

To celebrate Nike’s 50th anniversary, BUCK partnered with the company’s Global Brand Experience team to bring the past, present and future to life through WebAR experiences.

Zappar’s ZapWorks platform will be used to provide visitors to Nike stores with a portal to the Nike archive department.

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